Overview
This role as a Commercial Data Analyst on a contract basis offers an exciting opportunity to influence customer and revenue analytics in a dynamic organization. The contractor will work in a hybrid environment, collaborating closely with senior stakeholders to deliver meaningful insights that inform key commercial decisions over the course of a three-month project. This position demands a strong analytical focus, especially in customer profitability and lifetime value, offering a chance to make a significant impact.
Responsibilities
- Take ownership of customer profitability and lifetime value analysis.
- Develop and apply LTV and CLV models to inform commercial and marketing strategies.
- Analyse customer inflow and outflow to assess retention, churn, and overall customer value.
- Identify revenue optimisation opportunities, including pricing, promotions, and tariff strategies.
- Deliver actionable insights on customer and product value, pinpointing areas of loss.
- Engage with senior stakeholders to translate analysis into commercial outcomes and EBITDA impact.
Requirements
- Strong experience in SQL and Power BI for querying and visualising data.
- Working knowledge of Databricks and Python for analytics and modelling.
- Proven capability in customer profitability analysis, including LTV modelling and segmentation.
- Strong commercial mindset with the ability to influence senior stakeholders.
- Experience working with P&L level data and large-scale data environments such as data lakes.
- Ability to generate clear, actionable insights in a fast-paced setting.