Overview
The Project Director will spearhead a major rebranding initiative for a prominent UK consumer brand, focusing on driving the programme from planning through to launch. This role requires collaboration with various teams including creative, digital, and operational departments to ensure seamless execution across all customer touchpoints. The successful candidate will engage with senior stakeholders, manage dependencies, and ensure alignment among diverse teams to deliver a successful rebrand.
Responsibilities
- Lead a large-scale rebrand from planning through to launch.
- Manage multiple workstreams across brand, design, digital, communications, and operations.
- Build and maintain the overall programme plan, including milestones, risks, and governance.
- Work closely with senior stakeholders and leadership teams.
- Coordinate internal teams, agencies, and suppliers.
- Manage budgets, timelines, and programme delivery.
- Ensure alignment among all teams involved in the rebranding effort.
Requirements
- Proven experience as a Project Director or Programme Director on large, complex programmes.
- Previous experience delivering brand, customer experience, marketing, or business transformation projects.
- Strong stakeholder management skills, including Executive-level engagement.
- Experience working with creative, design, digital, and business teams.
- Comfortable managing multiple workstreams, budgets, and third-party suppliers.
- Ability to balance big-picture thinking with hands-on delivery of programmes.
- End-to-end rebrand experience is highly desirable.
- Background in telecoms, technology, retail, or another consumer-facing sector is a plus.