Overview
We are seeking an experienced Business Analyst specializing in Contentful and headless CMS to join our Content Domain team. In this hybrid role, you will work collaboratively with Product, Experience Design, Engineering, and Platform teams to enhance our enterprise content platform by designing scalable content models and improving governance structures. Your contributions will enable teams to adopt a self-service approach, maximizing the potential of Contentful for various digital products and channels.
Responsibilities
- Partner with Product Managers, UX Designers, and Engineering teams to understand customer journeys, business goals, and content requirements.
- Facilitate discovery workshops and content modelling activities.
- Translate UX, design, and product requirements into scalable Contentful content models.
- Identify opportunities for reuse and rationalisation of existing models.
- Collaborate with engineers to optimise content models for performance and usability.
- Design and evolve Contentful content models that support scalable digital experiences.
- Support high-priority initiatives including campaigns and personalisation capabilities.
- Help define standards and governance approaches for content architecture.
Requirements
- Strong commercial experience working with Contentful in enterprise environments.
- Experience designing and maintaining Contentful content models and content types.
- Proficient in working with Contentful GraphQL APIs and API-first architectures.
- Good understanding of Contentful environments, publishing workflows, and governance.
- Experience with structured content and composable architectures in headless CMS.
- Familiarity with content modelling principles, including references and taxonomies.
- Experience collaborating across Product, UX, and Engineering teams for content solutions.