Overview
The Creative Producer will join a dynamic team on a two-month contract focused on repurposing and scaling existing lower-funnel performance creative. The contractor will work primarily with Smartly.io to create dynamic templates for upcoming campaigns, ensuring adherence to brand guidelines and contributing to effective ad performance across core markets.
Responsibilities
- Build dynamic templates and feeds in Smartly.io or a comparable platform.
- Produce creative assets for paid social and display campaigns.
- Implement template logic including dynamic text and conditional layers.
- Conduct quality assurance on creative variants across different markets.
- Maintain strict folder structures and naming conventions.
- Work independently to meet project deadlines and identify issues early.
Requirements
- Proficiency in Smartly.io or similar creative production platforms.
- Experience in producing lower-funnel creative for paid social and display.
- Understanding of dynamic template logic and data feeds.
- Strong attention to detail in quality assurance processes.
- Ability to follow written briefs accurately.
- Basic knowledge of Figma and/or Adobe Creative Suite is desirable.
- Experience with localizing creative for various markets is a plus.