Overview
As a Strategic Insights Consultant, you will work remotely to shape and validate a new decision-making framework that assists global brands in successful launch strategies. Collaborating closely with a specialized consultancy team, your efforts will be pivotal in refining methodologies that integrate quantitative and qualitative research for high-impact brand decisions. This role offers a unique opportunity to influence a business-critical product during its early development stages.
Responsibilities
- Challenge and refine an emerging brand decision-making methodology.
- Define datasets and analytical approaches to strengthen the framework.
- Build a scalable blueprint for application across various client environments.
- Apply and evaluate the methodology in a pilot project within the FMCG sector.
- Validate outcomes through market testing and hypothesis-driven assessment.
- Support the handover of the framework and client training for long-term adoption.
Requirements
- Strong experience in insight, strategy, consulting, or analytical problem-solving.
- Ability to design, evaluate, and enhance decision-making frameworks.
- Proficient in combining qualitative and quantitative research for actionable insights.
- Strong stakeholder management skills, with confidence to challenge thinking and assumptions.
- Ability to translate complex analysis into practical frameworks and recommendations.
- Experience in supporting the implementation and training of business tools and methodologies.